Curious, independent, mysterious and (in its own way) affectionate, the cat is one of the most loved pets by Italians.
It is therefore not surprising that there is an all-Italian festival dedicated to him: every February 17thin fact, is celebrated the National Cat Daya date chosen in 1990 to celebrate our beloved domestic cats, but which varies from country to country.
Inflation also affects the pet sector
On the occasion of this party dedicated to Micio, the price comparator an ideal analyzed the pet sector, discovering how interest in the feline world is always higher but how, at the same time, inflation has increased general costs.
Reason why take care of a cat today it costs about 11% more compared to the same period last year.
Among the products that recorded a higher increase in costs, we highlight:
The solution in e-commerce?
L’interest online towards products for cats increased by approximately 22% during 2022, with a growth trend mainly relating to the pet food and to that health dedicated to them. In fact, of all research related to the animal world, the8% is related to cat food, while the 30% to veterinary products.
Fortunately, e-commerce comes to the rescue of cat owners, helping them to save money online. With price comparisons, over the past year the average maximum savings on products for cats has been close to about 14%.
The words of Antonio Pilello
Antonio Pilelloidealo’s communications manager for Italy, said:
«Attention to the welfare of cats, and pets in general, is a very important issue on which it is necessary to continue to raise awareness. Our latest survey highlights much more awareness of this and the growing importance of the pet commerce represents the best indicator of it».
And he adds:
“The fact that interest in the pet medicinemoreover, it highlights how more and more Italians have understood what it means to take care of a cat in the most appropriate way and, even if inflation makes its care more expensive, the price comparison continues to be the best ally for savings».
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